Copyright (c) 2008 Colin Meunier

Multilevel marketing is an effective and good way of earning money. But the truth be told, the failure stories of multilevel marketing are too many to ignore, though everyone always talks about the success stories of MLM.

There are of course, two ways to do anything – the right way and the wrong way. Of course, you will be successful if you do things the right way, but heaven help if you do things the wrong way.

Every aspect of MLM is important, right from you deciding on which MLM to join, to search for other members for the MLM. This process, called as prospecting is the actual make or break factor of your MLM profession.

So, you have signed up a good MLM program, have already convinced your family and friends into joining the MLM and everyone around you is earning money from the MLM, all thanks to you. But what after this? Would you stop yourself at only your family and friends in your MLM business when an entire world is available for you to prospect?

Prospecting for your MLM business in the cold market is much different than pitching the MLM to your friend or family member. When you pitch the MLM opportunity to your family and friends, you have a long time relation as support, but it is a completely different matter in the cold market, where you are just another person speaking about just another opportunity to earn money.

Here are some tips you should keep in mind while prospecting for your MLM in the cold market.

Do not Exaggerate: How would you react to a man who comes to you in a bar and tells you about a plan that could make you earn ten million in ten days? To ensure that what is going in your mind does not go on in the mind of your cold market prospect, do not exaggerate. Tell them all the facts, and the risks involved, without any fluff.

Do not be Hyper: Enthusiasm is good, but too much of enthusiasm may look like desperation. Not everyone shares everyone’s passion for the good life and to earn money. And in no circumstances should you hound a person for the MLM opportunity.

Have an Open Ended Conversation: Nothing impresses a person like the ‘Call me if interested’ line. It also creates an atmosphere of a very confident person showing a plan to a very intelligent decision maker.

These and other suggestions will ensure that you have a successful time prospecting your client in the cold market. However, you should remember the one important thing you need to prospect successfully in the cold market – confidence.

All the above tips would require to be confident about your business and your MLM plan. The best way to be confident about your MLM plan is to know for sure that your MLM plan will actually work. Once you know the facts about your MLM plan, you will only be able to persuade people about your MLM business.

Okay so you already know Attraction Marketing is the best way  to see the highest return on your MLM prospecting efforts. But the question remains, how do you go about it? And more specifically how can a â??regular guyâ? go from struggling MLMâ??er to seeing internet marketing success?

Attraction Marketing as it applies to MLM prospecting entails positioning yourself so prospects come to you effectively attracting them instead of hunting them down. You do this by establishing yourself as a credible source of information. You become a trusted advisor offering a service to your target market.

A paradigm shift must occur in which you move from â??salespersonâ? with a pitch to â??consultantâ? with the knowledge and expertise to truly assist your prospects achieve their goals.

In concept it is simple enough but how do you actually go about accomplishing this goal? Wellâ?¦you will be told the â??quick and easyâ? way is to set up a marketing pipeline (sales funnel) consisting of a lead capture page that offers some kind of incentive. Usually this comes in the form of a free report or training seminar of some type.

This lead capture page is designed to require the prospect to enter their contact information in exchange for the incentive you are providing. Once you have the lead you follow up via e-mail, direct mail or phone to attempt to â??convert this prospectâ? into a down-line.

Therefore your next step is to set up a one page website that â??pitches your opportunityâ? and directs them to your pre-packaged MLM opportunity website. Sounds genius right?

But how do you get visitors to your lead capture page in the first place? Most advise using Pay Per Click campaigns. Unfortunately after all of this work and the frustration of learning all of this stuffâ?¦you are basically back to square one. You need to spend more money.

What the â??Guruâ??sâ? are often failing to let you know is that PPC campaigns are expensiveâ?¦real expensive. Costs per click can run anywhere from fifty cents to fifteen dollars for highly competitive keywords.

Not only that but once you get a click that doesnâ??t mean you will get a lead. In fact there are spam bot programs out there clicking away on these ads just to cost you money. Many will click your ad just to decide not to enter their contact information after all.

And once you finally do have a lead greatâ?¦just send them your opportunity pitch right? Definitely not! Driving hundreds and even thousands of visitors to a pitch page will never get you out of the red. You simply wonâ??t see a return on your investment this way.

All this work and not one distributor. So much for attraction marketing. Wellâ?¦not exactly.

There is a way of literally attracting thousands of prospects to you for a much smaller investment. In fact you can actually having them contact YOU for more information regarding your opportunity.

Not only that but you will have prequalified targeted individuals looking to work with you! In factâ?¦this method creates free leads, free prospects and will generate money for you. I knowâ?¦I knowâ?¦sounds like just another gimmick.

What I am talking about is good old fashioned online business. To build a successful MLM business online you must commit to building your business the right way. As a small business owner you absolutely must develop a way to capitalize on the way the internet works.

Get out of the advertiser mindset and into the business owner one. When you are looking for anything online what do you use? Search Engines are in the business of delivering quality content to their users.

Do you want to spend money to be an ad in the corner of a search result or do you want to be in the search results for free? As a search engine user yourself do you use them to get ads or do you use them to find relevant websites that deliver answers, entertainment, solutions etcâ?¦

Building a website that targets your prospect, delivers quality information and offers solutions positions you so your prospects find you. Build a quality site based on strong content and the search engines will deliver free targeted traffic to you.

Yesâ?¦this will take time and effort but it will take less time, money & effort than continuing down the quick and easy path to failure.

Once you actually have a business of your own you will finally be in a position to actually capitalize on all those nifty insider marketing secrets everyone is so willingly feeding us.

Building a website is a scary thoughtâ?¦I know. Check out my page How to Start Your Own Business and find out how I went from knowing absolutely nothing to building The-MLM-Ninja.com and learning everything I needed to know to build a strong MLM business in the process.

To Your MLM Success,

Matthew â??The MLM Ninjaâ? Szantyr

Online Business Consultant & MLM Success Coach

MLM Consulting, LLC Webmaster: The MLM Ninjaâ?¢

MLM Distributor 5 Irrefutable Laws of Prospecting, Violate Them And Your Chances of Becoming a Distributor of prominence will be as slim as a one-eye patched dog crossing a 5-lane Highway at Rush-Hour~

Most MLM Distributor training manuals can’t cut to the chase but we can.

Listen up while we offer vital multi level marketing tips and shortcuts that many new and some older network marketing distributors are unaware of or just don’t understand the importance of.

If you are a veteran MLM distributor eager to succeed or if you are newly starting, fasten your seat belt because you are on the fast track to mlm success. We are excited to share these 5 prospecting tips that every distributor without doubt should not only know but devour, apply, and teach to their mlm downline You will also uncover the most significant tool you will need as a MLM representative.

That’s a POSITIVE MINDSET; reading this article will give you an incredible advantage and guide you to ONLY say… what’s absolutely necessary and direct you away from what could be Dangerously Detrimental to your success.

You will comfortably side step Rookie mistakes that 95 percent of other MLM Distributors make, giving you a competitive edge.

Here are 5 Advanced mlm strategies that will keep you from failing miserably

You will learn what not to talk about as a seasoned or rookie mlm distributor

Read and study these 5 tips below:

•    Don’t gush on about your super gigantic arm growing, eye-opening products, or how it saved the lives of 50 million people around the world. Hello! People don’t care about 50 Million people around the world being saved. People care about themselves. Numero Uno.. Number 1… me, I, and self.

•    It’s the first company of it’s kind to do whatever… It doesn’t matter because your prospects are thinking so what!. What does that have to do with me? Your network marketing company is not the issue

•    Selling and telling; Do you have diarrhea of the mouth? Are you not listening to anything your prospects are saying with their body language? When you start on your rant… in their mind they are thinking…is it one of those mlm scams

•    Are You telling your prospects why they NEED to take a look at your network marketing business. Yes, you may think it’s one of the top mlm companies in the Universe but there is no way you can convince them. SO STOP trying .

•    Are you trying to marry on the first date? Do you meet someone and say all of the above and unquestionably expect their hand in marriage. Be careful of what you ask for! YOU could end up sleeping with the Devil

Here are a few additional mlm prospecting tips that’s sure to help.

Don’t forget to ask your prospect questions about themselves to find their hot buttons

•    Listen for hot buttons; A list of hot buttons E.g. family, occupations, past or present hobbies or activities…and the Biggie…Money

•    Smile when you talk even over the phone your prospect can hear you smile

•    Breathe deeply before you speak and know what you are planning to say. (remember ask questions about them)

•    Learn to read your prospect’s body language if they are pulling away change the conversation…  they’re not interested … stop wasting time. Time is the most Expensive Commodity we have.

Stay true to your mlm opportunity; remember you are sorting for the right people… (for one of the top mlm companies,)  people like you or better than you who are looking for a change.

There you are! A few Powerful prospecting tips and the mindset that will set you miles apart from the other mlm reps and even some upline distributors.

Don’t take these mlm tips lightly. Review and eliminate those ineffective habits that’s not serving you.

*Take action today and watch you mlm prospecting and closing ratio increase.

All that you need for your network marketing success is some basics about human being. You should realize the fact that network marketing has nothing to do with sales business. In fact, you could consider it as a relationship marketing. It is unfortunate to see that most of the network marketing companies will fail these basics about human beings during the training periods, and this is what makes their distributors to struggle later. First of all, it is important to understand your thinking patterns. Secondly, to be successful while prospecting you should know your thinking pattern of prospects. It is also important to understand that the thinking pattern of prospects can differ from your thinking pattern.

There are some important personality types, which must be necessarily understood in order to achieve network marketing success. Well, it all depends on what type of person you are dealing with. Some will like to speak a lot about money, while others never. You should be able to get to know what type of a person he or she is just by interacting. For those who are less interested about money, just boost up their confidence by pointing out that how your business will be helpful for their children and beloved ones. On the other hand, for those who wish to make money, just brief them about the money making opportunities that your business offer. Hence, as mentioned before, understating the basics about human being (the type of personalities) is very much important.However, there are some other factors, which require your concern to be successful in  network marketing

Points I cover in this article::

* About MLM Marketing prospecting

* Ways to MLM Marketing prospect

* Next steps and tips to MLM Marketing prospect

Prospecting for people to buy your products from a MLM Marketing opportunity can seem difficult for the uninitiated. Some MLM Network Marketing opportunities don’t give you all the support you need. No need to fear, Kozan will show you steps you can get to start building your MLM Marketing home based business in no time.

::: About MLM Marketing Prospecting :::

MLM Marketing Prospecting is the process of finding potential customers, and having a list of those people who may be of interest in your MLM Marketing business opportunity or products you are promoting.

The process of MLM Marketing prospecting seems simple, and it is. Though if you are new to MLM Marketing prospecting, it can become like the hardest thing you will ever do. But, it can be easy, and that occures when you know how, and have done it few times to master MLM Marketing prospecting.

The ways to MLM Marketing Prospecting that follow will help you start getting the ball rolling. When you start to apply them, you will over time build a healthy, and wealthy stream of prospects to your MLM Marketing home based business opportunity.

::: Ways to MLM Marketing Prospect :::

We have couple of options we can take on the outset with MLM Marketing prospecting. We can either prospect customers on the internet on the net or via offline methods. The choice you make will have a big factor in how your home based business will progress.

For example – offline methods may need you to meet more people fact to face, and on the internet methods will largely mean your MLM Marketing prospecting will largely be done face to face with a computer screen. There is no right or wrong answer, both can make you wealthy. The choice is yours.

* Offline Methods of MLM Marketing Prospecting

Prospecting offline has many options which we can go through. Again personal preference will come in. These ways can be summarised as:

- Leaflets

Posting leaflets door to door or giving out flyers at places with lots of people.

- Advertising

You can place classified ads or regular display ads in newspapers, magazines, in shop windows or even television!

- Purchasing leads

You can buy leads from companies which sell lists of people interested in a home based business.

* Online Methods of MLM Marketing Prospecting

Prospecting for customers on the internet with your Network Marketing opportunity can be done on the internet, and quite successfully. You have loads of options, I will list some:

- Forums

You can frequent forums, and in your signature box, you can add a link to your Network Marketing opportunity site. You will need to either make sure that you have a site provided by the Network Marketing opportunity or you will need to build the site yourself.

- Free Traffic Generation MLM Marketing Prospecting

You can prospect people to your home based business by joining free traffic generation programs within your target niche. Though this will not make you wealthy, it can add an extra few people in your team.

- Articles

You can write articles about your home based business and attract people this way to your MLM Marketing home based business opportunity and products.

::: Next Steps and Tips to MLM Marketing Prospect :::

You have several options to take, either offline or on the internet, and also which method to choose. I suggest picking one, and sticking with it. It will take time, you will need to go through learning curves. For example with on the internet forum MLM Marketing prospecting, you will inevitably see a big difference from when you simply post as someone just passing time and socializing, than someone who starts to help people on the forums.

There are many ways to do MLM Marketing prospecting and actually see your MLM Marketing business grow and perform the level of success you know you deserve. Success takes time in MLM Marketing, and this is where many fail. Most MLM Marketing businesses are packaged so nicely that many people don’t want to damage the MLM Marketing material, instead keeping it in pristine condition! You instead can really make that MLM Marketing material look worn in no time, and achieve a level of success, that others can only dream of. All you need to do is keep prospecting.

Copyright © 2006 Nabil Khoury

For your network marketing success you need to understand some basics about human beings. Remember, network marketing is not a sales business; it is relationship marketing. Unfortunately, most network marketing companies fail to teach these basics in training, and their distributors are left struggling.

First, you must understand yourself and your patterns of thinking. Second, for success in prospecting, especially long distance, you must be able to spot your prospect’s pattern of thinking and find his “hot buttons.” Third, you must understand that your prospects’ patterns of thinking may be completely different than yours.

Your network marketing success depends upon understanding the four major personality types. You need to speak your prospect’s language, not your own, and you can discover a prospect’s personality type by listening and by asking the right questions.

What turns you on may be turning your prospect off!

For example, let’s talk about the “blues.” They make up 15% of the population, and they are open and direct. They talk too much, they volunteer more information than necessary, they like to have fun, they see the big picture, and most importantly, they don’t like details and numbers. Finally, they have difficulty in focusing on one task, and you may think they have a little bit of ADHD. More “blues” join network marketing than any other personality type. If you are a “blue,” you need to learn to shut your mouth and stop interrupting your prospect; you must learn to listen, and you must learn to focus on your tasks. In contrast, when you sponsor a “blue,” you need to teach him how to listen and how to focus in order to succeed in network marketing.

When you prospect a “blue,” let him talk, and tell him about the trip you won and the fun you have with your team in network marketing. Do not give him details. Make sure you follow up closely with him, but send him short and sweet e-mails. If you make the mistake of sending long, detailed e-mails to your blue prospect, he will block your e-mails, and he will screen his phone calls and never pick up.

Let’s talk about the “yellows.” They make up 30% of the population, and they are open and indirect. They are soft spoken, they are the super nice people, and they are very sensitive. They don’t like pushy aggressive people. When your prospect a “yellow”, do not talk about money, and tell him how this business will allow him to be with his family and loved ones, and how your products are helping people with their health and wealth. Dare to focus on the money with them and you lost them forever.

As illustrated above, in order to have success in your prospecting, you need to understand the different personality types.

Network marketing is a system in which marketing messages are transmitted through a network of distributors. Each person in the network is a marketer who attempts to find customers as well as other network marketers to expand the marketing net.

The compensation system in the network marketing is such that a network marketer earns not only from sales initiated by him but also from sales brought in by his sponsored network marketers. Therefore the sponsor has a vested interest to see that his sponsored networkers perform well.

Network marketing is also known as relationship marketing or referral marketing. For a network marketer the most important part of his business is recruiting new network marketers or prospects and ensuring that they are able to earn well from the program.

How can a network marketer ensure that more and more prospects join his business?

Here are some tips on prospecting effectively.

1.Shift your Focus from Yourself to Your Prospect. This is perhaps the most important step and calls for a basic change in the mindset. Every network marketer wants to earn and grow his business. However, while communicating with your prospect you should completely forget about your earnings. Instead, you should only think of helping your prospect to earn for himself.

2.Build a Rapport. Building a rapport is the basic prospecting principle. This opens up the prospect and establishes a channel of communication. Present yourself as a friend and not as a salesman.

3.Understand What Motivates the Prospect. Any prospect will be inclined to join network marketing business only in the hope of meeting his unfulfilled desires. He may be looking for financial security, additional income, freedom from daily grind, business ownership and so on. While communicating with your prospect you should try and understand rather quickly what he is looking for and what motivates him. When you focus on your prospect rather than on your business you are in a better frame of mind to get this information.

4.Listen to Your Prospect. It is important to listen to the prospect in order to understand him. As a general rule you should allow your prospect to speak for more than three-fourth of the time.

5.Ask Open-Ended Questions. This is a way to encourage your prospect to speak. Without being offensive you can ask open-ended questions to keep the interaction going, such as why, what, where, when. Your prospect will feel more involved.

6.Match Expectations of the Prospect to Your Offer. Ask yourself honestly this question. Can your offer be used to satisfy the expectations of the prospect? If yes, then you may be on the right track. Just show the prospect how your program is going to help him.

7.Respect the Decision of the Prospect. The prospect will make decisions based on his reasons, not yours. There is no point in trying to force your decision on him. Respect his decisions and you will remain friends even if he does not join you immediately.

8.Build Credibility. Be honest, whatever may be the outcome of your interaction. Your prospect should develop faith in you and trust you to help him in growing his business.

9.Contact the Prospect Frequently. If a prospect is non-committal or even if he says no first time it does not necessarily mean no. He may later decide to join you provided you remain in contact with him. This is particularly true in email marketing where prospects are convinced enough to join the program only after being reminded several times.

There you have the clue to successful prospecting.

Network marketing provides one of the best opportunities not only for massive earnings but also for personal development. Your life is transformed and you get the power to transform lives of other people. You get a deep satisfaction when you are able to give another person a life changing experience. All you need to do is develop a proper mindset and you are on your way to prosperity.

Most people start off their MLM/ Network Marketing business by prospecting their friends and family. These people, no doubt trust you the most, but they are also the hardest prospect you will get.

Without proper handling of your appointment with them, you can forget about recruiting them to your network. This is because friends tend to be more judgmental of you, and they view you as an equal, therefore it is not easy opening them up to listen to you. During the presentation, some may joke, and are not serious in the presentation, some may also give you objections before you start your presentation.

Therefore, as a new comer to the industry, it is good to have your upline who is willing to help you in your first few appointments with your friends. They are the best people to leverage upon.

You need to practice the rule of ABC during presentations when your upline is helping you. ABC

A- Advisor (your upline)

B- Bridge (you)

C- Customer (your prospect/ friend)

It’s your job to bridge the gap between your friend and your upline. Give background about your friend to your upline, and let your friend know why you respect this upline so much. During the presentation, you should sit by your friend, giving support through out the presentation.

You should always be around during such presentation to show respect to your upline and friend. Try not to give advice and “try to help” your upline, during the presentation, this will undermine your upline’s authority. Just sit there and agree to what he says is the best help you can give.

You will be the one closing your friend to join you in the business, not your upline. Give moral support to your friend and assure him that joining you will be the right choice. You should also be doing problem solving if your friend is reluctant or indecisive. Give support as a friend, so you won’t be too aggressive or pushy. It’s not worth losing a friend over this.