Brand value goes down, email marketing ROI gets trashed, and customer churn increases, all of which reflect poorly on the chief marketer.
from Google Alert – email marketing https://www.google.com/url?rct=j&sa=t&url=https://www.darkreading.com/careers-and-people/why-cisos-should-make-friends-with-their-cmos/d/d-id/1332665&ct=ga&cd=CAIyGmViMDBhZDczNDNlMWI5OTY6Y29tOmVuOlVT&usg=AFQjCNFPw6mzCtGW2F8YAarbjRPtIK5f4Q
Todd Doyle has been an internet marketer since 1994. Owner of several website domains and several online social profiles, Todd Doyle continues to be at the forefront of all emerging technologies.
